Kieran Moroney Creative Director Advertising


Photo credit:
Christopher Tovo

KIERAN MORONEY
CREATIVE DIRECTOR
NEW YORK

Recognised as the #1 Ranked Creative Director in Australia and #14 globally by The Drum in 2024, Kieran is known for innovative thinking that reshapes advertising storytelling. For the last two years he has expanded his impact in New York proving his ability to push brands into new spaces across multiple markets.

His breakthrough campaign ‘FitChix’ for Honest Eggs Co. was the 4th most awarded campaign across all award shows in 2023. This also includes winning Tech Innovation of the Year at AdAge and the Genius 100 Product of the Year at New York Festivals.

His stellar and proven track record has major gongs from all award shows - including 17 Cannes Lions with Gold Lions in 2018, 2020 and 2023. As well as five Gold One Show Pencils, four D&AD Pencils and 7 Grand Prix at Spikes. Alongside creative recognition his work has also been recognised multiple times for effectiveness at Cannes, WARC and the Effies.

His projects elevated VML Australia to No. 1 in Asia Pacific in 2023 and the Melbourne agency also won Global Agency of the Year and Global Client of the Year at the 2023 London International Awards.

Since moving to New York, Kieran has led Applebee’s creative transformation at Grey, embedding the brand into NFL rituals and internet culture through comedy-driven campaigns like Serving Up the New Class and socially-led activations like PretzCell. 

He also invests in the industry’s future, mentoring young creatives with the OneClub and LIA Liaisons and has served as a two-time State Head of AWARD School - Australia’s pre-eminent creativity course. He’s also sat on juries that include New York Festivals, Spikes Asia and AWARD Awards.

AGENCY EXPERIENCE:


Grey NY
Creative Director.
2024 to Present.

Area 23
GCD.
2023 to 2024.

VMLY&R Melbourne & Sydney
Creative Director
2021 to 2023.

Associate Creative Director
2019 to 2021

GPY&R Melbourne

Senior Art Director
2015 to 2019


Ogilvy Melbourne
Senior Art Director
2013 to 2015

BMF Melbourne
Art Director
2010 to 2012

BADJAR Ogilvy
JR Art Director
2007 to 2009

CLIENT EXPERIENCE:

Consumer Goods:
Bob’s Red Mill, Schweppes, Ryobi, Yoplait, Furphy Beer, Honest Eggs Co., Fruche Yogurt, Kiri Cream Cheese, CoolRidge Water, Coca-Cola.

Hospitality:
Applebee’s Grill & Bar, Pizza Hut.

Services:
Australia Post, Monash University, Bank of Melbourne, Gigacomm, Australian Unity, CarSales.

Government:
Australian Defence Force: Navy, Army, Air Force, WorkSafe, Major Transport Infrastructure Authority, Yarra Valley Water.

Automotive:
Ford, BMW, MINI, Alfa Romeo, Renault, Volvo.

Entertainment & Tech:
Netflix, Vodafone, Nintendo.

Travel: 
Flight Centre.

Not For Profit:
OzFish, Oxfam, Legacy, RSA NZ, Ladder Youth Homelessness.